Content Marketing Services
Shape perceptions and inspire action with engaging brand content.
Services at-a-glance
- Content marketing strategy and research
- Content creation and optimization
- Blog strategy, copywriting, and management
- Content performance analysis and reporting
- Content distribution and amplification strategy
Content That Grows Your Business
Businesses are publishing more content than ever, but much of it is repetitive, adds little value, and fails to generate real results.
To be effective in today’s competitive landscape, content marketing must be relevant and authoritative while putting SEO, UX, and distribution best practices to work. More importantly, it must represent your brand’s unique perspectives, insights, and voice.
At Olive & Company, we create content that cuts through the noise and resonates with audiences at every stage of their buyer journey. We know how to balance marketing, sales, and brand priorities, and we measure everything to maximize your ROI.
Are you ready for content that drives business growth?
Why Partner With Olive & Company?
Holistic Strategy
We're not just a content marketing agency. Our team offers interconnected expertise across branding and the full digital marketing ecosystem.
Data-Driven Approach
Creating quality content takes work. So, we use data analysis to maximize the value of content across search engines and every digital channel.
Dedicated Team
Throughout our partnership, you'll work with a dedicated account manager, a digital marketing strategist, and a copywriter.
Brand-Centric
We work to make sure every piece of custom content reflects your brand voice while sharing your unique and valuable perspectives.
Collaborative
You and your team know your business, industry, and customers better than anyone. So, we'll work to understand and highlight your expertise.
Content Flexibility
Good content takes many forms, and we can create them all. The only thing that matters is that your content connects with your audiences.
Client Success Highlights
Content Marketing Service Plans
Foundation Plan
- Strategic Onboarding
- Topic and Keyword Research
- Editorial Calendar Mgmt.
- Blog Content Creation
- Website Content Creation
- Content Optimization
- Analysis and Reporting
Growth Plan
- Strategic Onboarding
- Topic and Keyword Research
- Editorial Calendar Mgmt.
- Blog Content Creation
- Website Content Creation
- Content Optimization
- Analysis and Reporting
- Social Media Management
- Email Marketing
- Paid Amplification
Accelerator Plan
- Strategic Onboarding
- Topic and Keyword Research
- Editorial Calendar Mgmt.
- Blog Content Creation
- Website Content Creation
- Content Optimization
- Analysis and Reporting
- Social Media Management
- Email Marketing
- Paid Amplification
- Webinar Campaign Support
- Video Production
Still Have Questions?
Do you offer strategy services separate from content production?
Absolutely! While many businesses need help with strategy and production, some have capable content creators who just need a little guidance.
We’re happy to help, either way.
We can also set up a hybrid workflow where our team provides strategic guidance, and develops overflow content to ease your marketing team’s workload.
Let us know which model will suit your business.
What kinds of businesses and organizations do you work with?
We work with businesses and organizations that have a research-based sales cycle. This includes a diverse set of clients across a range of industries, including business services, technology, education, A/E/C, and more.
Our clients’ customers conduct substantial research before making a buying decision. For this reason, our customers rely on content marketing to increase brand awareness, attract traffic, provide answers, and drive results.
Do you outsource any content production work?
With the exception of video production work, our team handles most content production in-house.
We know our clients’ businesses and brands, so it makes sense for us to create their brand stories.
In the rare situations where we do partner with an outside writer, we’re transparent about the relationship, and we manage the person as an extension of our team.
Do you offer content marketing services as stand-alone projects?
In most cases, our content marketing services are bundled with other services in an ongoing managed services relationship. These other services include:
- Website maintenance
- Website continuous improvement
- Pay-per-click advertising management
- Digital marketing analysis and reporting
- And more
That said, we sometimes develop content marketing campaign assets in stand-alone projects. If you need to jump-start your marketing efforts with a pillar page, a white paper, or even a blog post, let us know.
Do you use ChatGPT or other AI tools for content production?
We sometimes use ChatGPT and other tools for research, brainstorming, and content optimization. But, we do not use generative AI tools for actual content production work.
While these tools are powerful—and they do help streamline content workflows—they aren’t great at creating quality content with unique brand perspectives. At least not yet.
Contact Us To Learn More
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