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Digital Advertising Services
Drive awareness, leads, and ROI for your business.
Services at-a-glance
- Pay-per-click (PPC) campaign management
- Campaign auditing and configuration
- Landing page strategy and development
- Performance analysis, reporting, and optimization
- Programmatic display and video advertising strategy
Reach the Right Audiences at the Right Time
Well-managed digital advertising services help brands connect with audiences to build awareness, generate leads, and influence sales.
Presenting the right ads to the right people at the right time, however, takes skill and years of experience.
At Olive & Company, our team knows how to maximize the value of every impression and click. We have deep knowledge of advertising platforms, strategies, and tools, and we pride ourselves on using analysis to fine-tune campaigns and deliver results for our clients.
Do you need more ROI from your current campaigns? Do you need a digital advertising agency partner to build your strategy from the ground up?
Let us know what your business needs to accomplish, and we’ll help you achieve your goals.
Why Partner With Olive & Company?
Holistic Strategy
Our team's expertise across brand, web, and the full digital marketing ecosystem ensures that every part supports the others.
New Thinking
We immerse ourselves in the latest advertising channels, tools, and trends so we can identify and share new opportunities for growth.
Lead Expertise
We specialize in working with research-based sales process organizations, so we know how to optimize campaigns for lead generation and growth.
Transparency
When you work with us, you'll always know what you're getting. We're transparent, and we're responsive to our client's questions and requests.
Data-Driven Approach
To maximize ROI, we analyze every variable that impacts digital ad performance, and we use these insights to inform strategic decisions.
Full Management
We provide strategy, analysis, and every aspect of day-to-day management, from creative asset development to detailed budget tracking.
Client Success Highlights
“As our digital partner, Olive & Company plays an invaluable role in identifying and implementing effective solutions that help us exceed our business goals, driving growth throughout our organization. They truly care about our mission and understand the nuances of our brand. Their collaborative teamwork, deep expertise, and overall professionalism make working with Olive & Company a true pleasure.”
“Olive & Co. is an invaluable partner for us as we expand our digital presence. Their team serves as trusted hands who have helped us craft a paid and website strategy customized for our unique needs, market requirements, and organizational goals. Working with them is always a delight as they bring rich expertise and thoughtful advice to the discussion. Overall, the investment we’ve made in partnering with Olive has driven measurable results and positioned us well for future growth.”
“Olive & Company has been the trusted partner of Medallion Labs for 5+ years. As a vital extension of our business team, Olive has brought our creative ideas to life, time after time, and has played a key role in the success of our brand, marketing, and sales efforts. Their partnership, account management, expertise, and accountability are top-notch, and their ability to immerse themselves in the customer's brand creates a seamless experience. Thankful to have Olive & Company on my team!”
Our digital advertising campaign improvements for a higher education client resulted in a 557% increase in CTR, a 2,819% increase in conversions, and a 96% reduction in cost per conversion. These campaigns have also been a vital part of the strategy that generated a record number of applications for the university, and provided strong performance and critical flexibility during COVID-19.
Digital Advertising Service Plans
Foundation Plan
- Strategic Onboarding
- Existing Campaign Auditing
- Campaign Setup
- Creative Asset Development
- Landing Page Development
- Tracking Configuration
- Performance Analysis
- Paid Search Management
Growth Plan
- Strategic Onboarding
- Existing Campaign Auditing
- Campaign Setup
- Creative Asset Development
- Landing Page Development
- Tracking Configuration
- Performance Analysis
- Paid Search Management
- Display Ads Management
- Paid Social Management
Accelerator Plan
- Strategic Onboarding
- Existing Campaign Auditing
- Campaign Setup
- Creative Asset Development
- Landing Page Development
- Tracking Configuration
- Performance Analysis
- Paid Search Management
- Display Ads Management
- Paid Social Management
- ABM Ads Management
- Programmatic Management
- Direct Ads Placements
Are Your Digital Ad Campaigns Generating Enough ROI?
If your paid campaigns are underperforming, we can help. Our audit will help you assess your strategy, compare performance against competitive benchmarks, and reveal critical opportunities for improvements.
Success Stories
Still Have Questions?
What kind of businesses and organizations do you work with?
We work with a diverse set of clients—from mid-sized businesses to schools to global corporations—all looking to connect with target audiences in a research-based sales cycle.
We’ve built our team and processes to adapt to the specific needs of individual clients and projects, but we provide the most value to groups looking for an ongoing strategic partnership with a digital marketing agency.
Do you have a minimum monthly ad spend requirement?
We don’t have a specific minimum ad spend requirement, but we do tell our clients if we think a targeted ad spend figure is too low to achieve business growth objectives.
While it can work to test, measure, and expand with digital advertising services, it’s always important to understand how budgets will impact reach, conversions, and even campaign duration.
Which specific digital advertising channels do you focus on?
We focus most heavily on the Google Ads and LinkedIn Ads platforms, but we also regularly work in Microsoft Ads, other social media ad platforms, ABM ad platforms, audio ad platforms, and other video and display platforms.
Which other digital advertising services do you provide?
As part of our digital advertising work, we regularly build high-quality campaign landing pages, and we provide conversion rate optimization services to boost campaign performance.
We’re not just a digital advertising company, though. We provide a full spectrum of digital marketing services, including content marketing, social media marketing, email marketing, search engine optimization, digital marketing analytics, full web design and development services, and more.
Do you offer a digital advertising audit as a stand-alone service?
We do. Some organizations have internal ad management resources, but they need an outside expert perspective to help them optimize their campaigns. For these businesses, our audit can help identify gaps and opportunities in an existing digital advertising strategy.
We can also go through an audit process first as a way of sharing our thinking and building a relationship. We understand that digital advertising is a significant investment, and we want you to feel comfortable when partnering with us.
If you’re interested in a stand-alone audit, let us know in the form below.
Do you work with other partners or agencies?
Absolutely. While our team does have substantial cross-functional expertise, we’re also comfortable working with existing partners, agencies, and internal resources.
What’s most important to us is finding the right fit where we can help our clients elevate their digital marketing performance.
Contact Us To Learn More
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