Digital Marketing Audit

Uncover valuable opportunities to boost your digital marketing performance.

AUDIT AT-A-GLANCE

  • Provides expert analysis of digital channels.
  • Reveals digital activities for key competitors.
  • Uncovers relevant keyword opportunities and content topics.
  • Provides detailed, actionable recommendations.

Get More From Your Digital Marketing Strategy

Is your business seeing a return on its digital marketing investment, or are you wasting time and money on tactics that aren’t driving results?

If you’re like many businesses, you may not know the answer to this question. Or, you may know you’re not getting your money’s worth, but you’re not sure why or what you should change. Don’t worry. You’re not alone.

Digital marketing is time-consuming and complex. Most organizations simply don’t have the time or expertise to step back and properly assess performance from a strategic perspective. Fortunately, Olive & Company is here to help.

We’ll answer these critical questions:

  • Are you using the right digital channels in the right ways?
  • Are you using the right mix of paid and organic strategies?
  • How can you improve your lead generation efforts?
  • How do your marketing efforts compare with your competitors?
  • Is your content optimized for your audiences and search engines?
  • Are you measuring the right KPIs?

At the digital marketing audit’s conclusion, we’ll walk you through our detailed report—filled with key performance insights and actionable recommendations—and you’ll be on the path to success.

Digital Marketing Audit Components

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Discovery Session

We’ll meet your team to learn about your business goals, marketing plan, and target audiences in a collaborative discovery session.
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Competitor Review

We’ll review current online marketing activities for your top competitors in order to identify threats and opportunities.
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SEO Audit

We’ll conduct an SEO audit to reveal on-page, off-page, and technical issues limiting the search engine performance of your website.
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Digital Advertising

We'll audit your pay-per-click (PPC) campaigns to assess your current approach, targeting, click-through rate, and budget optimization opportunities.
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Social Media

We’ll review your current social media performance to gauge your reach, engagement, publishing cadence, and content relevance.
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Content Marketing

We’ll review existing digital marketing content assets, such as blog posts, videos, and gated content, to identify gaps in your strategy.
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Email Marketing

We'll review your current email marketing campaigns to assess strategy, audience segmentation, content, cadence, and technology utilization.
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Website Review

We’ll review your website and landing page foundation with a focus on user experience, load times, calls to action, conversion rates, and more.

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Recommendations

Once we've completed your digital marketing audit, we'll present it to your team during a collaborative review session.

Happy Clients

    Olive & Company has been a fantastic and trusted partner. They have helped us with a complete website redesign as well as marketing and advertising strategies ranging from digital advertising, social media content, blog content, and performance analysis. They are responsive, professional, friendly and truly care about our organization. Highly recommend!”

    Jennifer Rohling

    Director of Marketing, Groves Learning Organization

    “Olive & Co. is an invaluable partner for us as we expand our digital presence. Their team serves as trusted hands who have helped us craft a paid and website strategy customized for our unique needs, market requirements, and organizational goals. Working with them is always a delight as they bring rich expertise and thoughtful advice to the discussion. Overall, the investment we’ve made in partnering with Olive has driven measurable results and positioned us well for future growth.”

    Amanda Lockhart

    Vice President Marketing, Hanover Research

    “I love working with Olive & Company and their expert team. They bring great, fresh perspectives and marketing plans. They are deadline driven to help keep your projects moving forward and are also fun to work with! I highly recommend Olive if you are looking for a trusted and professional marketing partner.

    Lindsey Hirsch

    Technical Customer Service Manager, Medallion Labs

Contact Us To Learn More

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