Website Blueprint

Our blueprint provides research, analysis, strategy, and a detailed project plan.

Blueprint at-a-glance

Set Your Website Project up for Success

Modern web design projects are complex. With limitless potential configurations, considerations, and requirements, the process of planning and completing a web project can be daunting for any organization.

We understand. At Olive & Company, we’ve managed our own web design projects, and we’ve managed them for our clients countless times. Through this experience, we’ve learned that the best way to ensure project success is to start with a research-based strategic plan, a clear scope, and a shared vision of success among all project stakeholders.

With these essential elements in mind, we developed our website blueprint process. Through this process, we’ll work closely with your team to research and understand your business, your project, and your desired outcomes, so that we can assemble a project plan in perfect alignment with your vision.

We’ll Answer These Critical Questions

If you’re ready to begin your web design process, and you’re looking for a partner to lead the way, contact us to learn how our website blueprint will start your project with a plan for success.

Website Blueprint Components

Discovery Session

We’ll meet with your team to learn about your business, goals, audiences, and project vision in a collaborative session.

Site Assessment

We’ll assess your site’s performance, evaluating traffic, user behaviors, SEO, accessibility, and other critical factors.

Content Strategy

We'll conduct an inventory of your site to develop content strategy and site architecture recommendations.

SEO Research

We'll inform site architecture and page copywriting decisions with business and industry keyword research.


Homepage Experience

We'll develop a homepage wireframe and hero concepts to set the direction for page experience and style.


We’ll define requirements for every project component, including content, functionality, accessibility, technology, and more.

Site Architecture

We’ll create an updated sitemap, based on our research and discovery work, to guide our strategic planning process.

Plan and Scope

We’ll define a detailed strategic project plan and a precise scope for all associated project components.

Project Checkpoint

As we prepare to move into site production, we'll provide a final checkpoint to review the project scope and fees.

Happy Clients

Contact Us To Learn More

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