The Olive Reading List: Website Design and Dev Edition

Here’s a look at some of the things we’ve been reading, watching, and discussing in the Olive studio this week:

Neuroscience in web design: neurodesign

For the last 20 years UX designers tried to use psychology and science to make web design more human-centric.
— Tieran Haskin

Boost your UX with text chunking

Text chunking may not sound like an aesthetically pleasing tactic, but it actually makes website copy easier to enjoy and read (errrr scan) for visitors. So, hit that space bar and chunk away!
— Katie Yohn (@KatieLyohn

What’s the Deal with Progressive Web Apps?

53 percent of users will give up on a mobile site if it takes three seconds or longer to load, which is why some companies are developing PWA’s to assist their Mobile Commerce (mCommerce). Is it enough to have a responsive website, or is it time for your business to develop a PWA? An informative and quick read.
— Erika Voeller

TED Talk: How giant websites design for you (and a billion others, too)

My favorite part of this talk is the mentality Margaret comes as UX with. For her, “The first thing you need to know about ‘designing to scale’ is that the little things matter.” UX Master Margaret Gould Stewart has spent her career asking, “How do we design user experiences that change the world in fundamental ways?” It’s a powerful question that has led her to manage user experiences for six of the ten most visited websites in the world, including Facebook, where she serves as director of product design.
— Tess O-Connor (@Tess_OConnor)

Mobile-First Is Just Not Good Enough: Meet Journey-Driven Design

In the fast-paced, and device-heavy world of web design, designing for mobile-first isn’t always the best way to approach a project. This article takes a look at journey-driven design, a way of mapping and examining user paths and experiences to create sites that match the user’s needs at every touchpoint and device.
— Leah Gauquie 

17 Web Design Trends To Watch in 2017

Where has 2016 brought us and where will 2017 take us in the world of website design and development? The folks over at Shopify share 17 trends they see as being the biggest challenges and opportunities that face us in the coming year.
— Peter Robelia (@PeterRobelia)