The Olive Reading List: January 8, 2015

Here’s a look at some of the things we’ve been reading, watching, and discussing in the Olive studio this week:

3 Essential Navigation Trends for 2015

Navigation is possibly the most important element of a website as it provides the tools to interact and take action with your brand. As the worlds of mobile and desktop continue to merge, so do trends in site navigation design.
— Jessie Reagen

The 18 Best Infographics Of 2014

From bats to bartending, these infographics take piles of dry data and turn them into works of art.
— Peter Robelia (@PeterRobelia)

Futuro Houses: Otherworldly Homes For Earth-Bound Humans

These bizarro UFO-themed homes may not have quite “taken off,” but the cool fact is that they still exist. Some have even been “lovingly restored and repurposed.” Could these unique and highly efficient homes experience a resurgence among a future generation? Anything is possible.
— Dani Adelman (@DaniAdelman)

The Future Of Digital Media In 2015

For those of us who’re intrigued by predictions of the future, here’s a list of digital media trends to keep an eye on in the new year.
— Ben Oberg (@benoberg)

How Designers Turn Data Into Beautiful Infographics

When left-brain and right-brain thinking converge, when data meets creativity, an advantageous, slightly idiosyncratic thing happens. In today’s marketing industry, this unique convergence materializes in the form of infographics. Steven Heller and Rick Landers reveal this captivating, messy, imaginative process in their book Infographic Designers’ Sketchbooks.
— Katie Yohn (@KatieLyohn)

This 25-Year-Old is Making Jaw-Dropping Art Using Only Her Nose

Refusing to give up on her creative passions when Repetitive Strain Injury forced her to limit the use of her hands, Michelle Vandy developed a nose (apologies for the terrible pun) for art. The result is phenomenal.
— Eliza Koch (@ElizaKoch)

How Marketing Will Change in 2015: The Creative Forecast

2015 marketing predictions told by top agency, brand, and digital players. We are already experiencing the start of some of these trends, and I agree that this year will bring “…more attempts to do things for people, not things that use people.”
— Leah Alsum

Olive & Company

Olive & Company

Founded in 2003, Olive & Company has dedicated our existence to a single purpose: providing finely tuned Modern Marketing solutions that drive brands and deliver business results. By helping brands stay in tune with emerging trends and technology, we give them the tools they need to adapt and refine their strategies to better engage and inspire their audiences.