The Olive Reading List: November 3, 2016

Here’s a look at some of the things we’ve been reading, watching, and discussing in the Olive studio this week:

Photography & The Law: Privacy, Copyright & Your Rights

It never hurts to brush up on your copyright laws, especially when you’re not sure whether or not you can use that image you’ve been eyeing. Read up: protect yourself and your artwork.
— Gabriela Lozada (@GabrielaLozada

CREATIVE BLOCK? TRY THINKING LIKE AN ARCHITECT TO BUILD GREAT IDEAS

If your brainstorming process could use a creative kick, check out this approach from design firm Snøhetta.
— Leah Gauquie 

Facebook pledges fewer content removals, new criteria as yet unclear

Facebook has long had confusing, ambiguous, and seemingly arbitrary content policies. Recent incidents have forced the company to take a look at those policies through a much more nuanced lens.
— Eliza Green (@ElizaAnneGreen)

AND THEN ADVERTISING GOT WEIRD: WHAT IS ODDVERTISING?

We all enjoy funny commercials and advertising. I’ve sought them out myself, shared with family and even watched TV shows of just commercials. Do I want to be directly sold a product? Of course not. Do I remember these brands? Definitely.We’ve all seen the familiar jack-o-lantern face on our neighbor’s porches, and probably our own. Check out this fun DIY to inspire some new pumpkin carving decor and get in the spirit for Halloween!
— Jessie Reagen  

“I Don’t Know What an API Is, and at This Point I’m Too Afraid to Ask”

We’ve all been there. Palms sweaty, knees wobbly, speech… nonexistent, because we don’t know how to respond to someone who’s just used an acronym we don’t understand. And we’re too afraid to ask because we probably should know what it means. API is on the tougher end of the marketing acronym spectrum, so here’s a post to help save you from a potential sweaty palms scenario.
— Katie Yohn (@Katielyohn)

Olive & Company

Olive & Company

Founded in 2003, Olive & Company has dedicated our existence to a single purpose: providing finely tuned Modern Marketing solutions that drive brands and deliver business results. By helping brands stay in tune with emerging trends and technology, we give them the tools they need to adapt and refine their strategies to better engage and inspire their audiences.