The Olive Reading List: March 31, 2016

Here’s a look at some of the things we’ve been reading, watching, and discussing in the Olive studio this week:

Art Director Totally Nails the Humor and Heartbreak of Millennial Life in Ads for Her Book 

An unabashedly self-aware millennial, writer, artist, and advertising professional engages in some hilarious #RealTalk in an effort to promote a book I’ll definitely be checking out.
— Eliza Green (@ElizaAnneGreen)

How to Make Better Decisions: Why Zuckerberg and Obama wear the same outfit daily

How many decisions do you make in a day? I know if I counted I’d get dizzy. In a goal of simplifying and trusting your gut, know when to debate and when to go with it.
— Jessie Reagen

10 YEARS LATER, TWITTER CEMENTS POSITION ACROSS SPORTS LANDSCAPE

Sometimes, I forget how I enjoyed sports without Twitter and vice versa. After ten years, Twitter has become a staple in how fans consume and share their sports experiences.
— Gabriela Lozada (@gabrielalozada)

Review: Oculus Rift

Get the DL on the hottest tech that is finally available: the Oculus Rift virtual-reality headset. While it is only just emerging into the hands of consumers, it will most likely take hold in the market once factors such as price and technological availability work out the kinks. What will this mean for the future of design and how we experience an already digital world?
— Leah Gauquie

How to Be Happy: 10 Science-Backed Ways to Become a Happier Person

All you may need to become a happier person is a desk plant and some matchmaking skills.
— Katie Yohn (@KatieLyohn)

11 digital platforms and tips to improve your advertising strategy

11 entrepreneurs from Young Entrepreneur Council (YEC) lend insight to what newer social and digital advertising strategies they have found to be successful.
— Danielle Eisenbacher

Olive & Company

Olive & Company

Founded in 2003, Olive & Company has dedicated our existence to a single purpose: providing finely tuned Modern Marketing solutions that drive brands and deliver business results. By helping brands stay in tune with emerging trends and technology, we give them the tools they need to adapt and refine their strategies to better engage and inspire their audiences.